Valament M&A Advisory

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Dealmakers in Adtech & Digital Media

Valament offers expert M&A and strategic advisory services to businesses in the fast-evolving ad tech, publishing, and digital media industries.

Experience

Deals Closed since 2019

Capital Deployed

€ 0 M

Combined Years of
Industry Experience

0 +

Who we are

Our Approach

We are a boutique M&A advisory team based in Europe, specializing in global transactions. Leveraging deep analytical insights and fostering strong, collaborative relationships, we expertly bridge the gap between buyers and sellers.

One Team

With an industry-focused team, we provide relevant advisory and a personalized experience to our clients that allow us to build trusted & long-lasting relationships.

Advisory Services

Our comprehensive advisory service ensures confidence in the commercial and financial integrity of investments. From identifying ideal partners to executing efficient processes, we leverage our expertise to provide targeted, end-to-end support.

Leveraged Network

Our extensive network and vast experience position us as a reference market participant, facilitating a broader reach and more meaningful industry connections.

Recent Acquisitions

Adcash is a real-time advertising trading platform that centers around a high-performance self-service DSP with both direct and programmatic supply. With a team of 100+ employees, AdCash are a leading online advertising platform with worldwide reach and 20+ years of specialized experience in the development of automation and optimization technologies.

Blue is an in-demand, rapidly-growing, full-service retargeting agency serving a roster of 800+ clients from over 50 countries. They have developed sophisticated proprietary retargeting technology which allows them to deliver strong ROI and preserve consistent margins for enterprises and advertising agencies, utilizing 1st and 3rd party data sets.

“…CREATIVITY, CLARITY, AND COMMUNICATION - THE KEYS TO SUCCESSFUL DEAL MAKING”

Our Process

We advise buyers and sellers on identifying the ideal partners and executing streamlined processes, with a sharp focus on the details to ensure well-informed and strategic decision-making.

Strategy Development

Collaborate closely with buyers and sellers to define a shared vision, uncover synergies that drive business growth, and develop tailored M&A strategies aligned with client objectives.

Target Identification

Leverage our expansive professional network and conduct extensive market research to pinpoint potential targets and discover opportunities best suited to client goals.

Relationship Management

Establish a solid foundation for productive relationships by assisting buyers and sellers in navigating initial discussions and guiding communications toward clear, well-defined agreements.

Analysis & Valuations

Provide comprehensive financial analyses and preliminary valuations, assessing potential synergies, operational performance, and strategic opportunities for impact.

Deal Structuring

Supporting in the alignment of interests to optimize the transaction’s structure, and leading the process to ensure smooth negotiations and trusted relations.

Due Diligence

Leverage the expertise of our inhouse due diligence teams, complemented by our extensive external network, to validate data sets, assess market positions, identify potential risks, and recommend strategic mitigations.

Deal Execution

Facilitating all aspects of deal flow, including guiding negotiations of key legal terms, finalizing critical transaction documentation, and supporting the process to ensure a smooth and timely closing.

Post-Merger Integration

Develop a tailored integration plan that aligns systems, processes, and cultures, ensuring a smooth transition to drive sustainable growth and maximize value realization.

Industries

Mobile DSPs that help advertisers automate the purchase of digital ad space in real-time across various channels and formats.

Ad Networks that aggregate ad inventory from various publishers and sell it to advertisers looking to reach a specific audience.

Mobile Retargeting that specialize in delivering personalized ads to users who have previously interacted with a brand, increasing conversion chances.

Apps Publishers that manage and monetize mobile apps, providing valuable content and generating revenue through ads or in-app purchases.

Games Development Studios that design and produce video games, focusing on innovation, storytelling, and user engagement.

Digital Media Networks that distribute and monetize content across multiple platforms, optimizing reach through advanced targeting and partnerships.

Affiliate Marketing businesses which drive traffic to customers and henenrate revenues through revenue share of cost-per-acquisition commission models.

News & Industry Updates

A CLOSER LOOK AT WHAT’S DRIVING (AND WILL CONTINUE TO DRIVE) M&A IN AD TECH IN 2024

With more money in circulation, courtesy of pay increases and lower utility prices, and borrowing costs dropping, marketers are eager to spend. This surge in spending will inevitably impact the …

Q2 2024 ADTECH AND MARKETING SERVICES INDUSTRY UPDATE

Valament’s Q2 2024 AdTech and Marketing Services Industry Update provides an overview of the latest trends in the sector, including recent performance, valuation multiples, and the state of the middle-market …

Contact Us

Mergers and acquisitions are our speciality. Valament is here to help you reach the next step in your growth story.

Ready to explore the sale of your operation and have a better understanding of the opportunities an exit could represent for you and your shareholders? We’re here to help.